They See You Before They Hear You Podcast Branding With Mark Des Cotes
For a lot of people, podcasting is just a hobby. They think it's fun to talk about their favorite topics and share them with the world. But for some, podcasting can be so much more than that! It can become a business or even an income source. If you've been thinking about starting your own podcast, here are some tips on how to brand your show like a pro:
For entrepreneurs who want to start their own businesses and use podcasts as part of their marketing strategy, branding is important; especially when considering how unique each individual business should be in order to stand out among its competitors. If you're looking for ways on how to brand your show like a professional podcaster, keep reading at https://www.schoolofpodcasting.com/799
Sponsor: Novel Marketing Podcast
A lot of podcasters plan to write a book but they don't know where to start. Our sponsor the Novel Marketing Podcast is here to help. Thomas Umstattd Jr is a wealth of knowledge and he can get you going in the right direction. Today we talk about the 10 commandments of book publishing. Check out https://www.schoolofpodcasting.com/author
Question of the Month
Many podcasters (especially new ones ) are surprised at how long it takes to create an episode. So this month's question is "How long did it take you to go from idea to published (not promotional actions just the planning, recording, editing, and publishing). Be sure to mention your website, your podcast, and a little bit about what to expect. Then let us know how long your finished episode was, how much time it took to publish, and if it was audio, video or both.
Go to www.schoolofpodcasting.com/question by November 26th
If you want something to help track your time check out Rescue Time, Toggl Track, ATracker Pro, Rize(there are a ton of these)
Again, www.schoolofpodcasting.com/question
Mentioned In This Show
podcastbranding.co (Mark's Company)
Ready To Start Your Podcast?You may think nobody would listen to you, but I'm here to tell you they will. I have proven strategies to help you identify exactly what your audience wants. You will sound professional, and won't have to spend a million dollars to sound great. Learn through our online tutorials, live group coaching and a private Facebook Group filled with brilliant podcasters. Join worry-free with a 40-day money-back guarantee. See schoolofpodcasting.com/start
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I Want Your Opinion
I am doing an audience survey and I want your input to help me make this show exactly what you want. If you have a few minutes, I have a quick survey at www.schoolofpodcasting.com/survey25
00:00 - Untitled
02:50 - How Long Does it Take From Idea to Publish?
03:50 - I'm in Florida This Week
04:24 - What is a Brand?
06:57 - Podcast Artwork Specs
07:54 - Logo Vs Artwork
09:29 - Color Palette
11:09 - Should I Put My Face on My Artwork?
13:57 - SPONSOR: Novel Marketing Podcast
15:09 - File Format?
15:57 - Free Compression Tool
16:28 - Why ALT TAGS Are Important
17:28 - Thinking Outside the Box
18:46 - Episodic Artwork
22:05 - Artwork Displaying Weird
24:06 - Fonts
24:35 - Should I Put My Name On the Artwork?
25:47 - Business Cards
26:21 - How Mark Works With Clients
29:51 - Revisions?
31:20 - How Much Does He Charge?
32:24 - What About Fiverr?
33:48 - How I started Working WIth Mark
34:14 - Rebranding Your Show
37:37 - Weird Edits?
39:15 - schoolofpodcasting.com/question
39:40 - Profit From Your Podcast
40:29 - Bloopers
40:46 - promo code sopfree at libsyn.com