School of Podcasting Episodes

Today we start with the news of Marc Maron retiring his podcast, and a possible shake up at the New Media Show (two shows with 16+ years). So who will fill their space you? Bri Leever is a community building strategist at Emb...

Adding YouTube to your podcasting game? Well, grab a seat because Thomas Umstadt Jr. is here to share what works and what doesn't. We’re talking about the nitty-gritty of taking your audio-only podcast and slapping it onto th...

Today, we are talking about keeping your audience listening after they press play. This starts with an opening hook. To have hooks that grab your audience and make them want to hear your episode, there are some common charact...

What if I told you that most interviews are mind-numbingly boring, and you're probably doing them wrong? Today I interview Tracy Johnson, and after decades in radio and working with countless shows, he's written a book, Mic D...

Money, money, money! Yeah, I know, we’re all rolling our eyes thinking, "Ugh, not another boring finance chat!" But hold onto your wallets, because this isn’t your grandpa’s finance talk. Our buddy Ray Edwards, a top-notch co...

Normally, I try to stay positive and encouraging. Maybe I still am, as I encourage you not to fall for these Podcast Tools (often based on AI) that promise great success and wealth without doing any work. Here are some of the...

Ever find yourself staring at a blank screen, just waiting for the podcast gods to drop some divine inspiration in your lap? Yeah, me too. But don’t worry, we’re exploring the world of podcast ideas today! I asked you, the wo...

Data is like your podcasting superpower, folks! If you want to grow your show, you gotta get your hands on the right stats. Seriously, knowing what’s working and what’s not can save you from wasting your time. We dive into th...

So, let’s dive into the wild world of podcasts on YouTube, shall we? This episode is all about the big question: should your podcast even be on YouTube? Spoiler alert: I don’t have a definitive answer, but I’m armed with some...

Are you using AI? Or better yet, which AI tool are you using? That's the big question we’re tackling today! We listen to fellow podcasters to find out about their favorite tools and whether they save time or make things messi...

You can totally monetize a podcast even if your audience is smaller and niche. It's like having a tiny but super passionate fan club instead of a massive crowd that’s half-asleep. Today, we’re chatting with Ray Arnett from ar...

Today, we’re exploring the world of partnerships versus sponsorships with the fabulous Stephanie Thompson. The key takeaway? Partnerships are better at growing your show. Forget just pocketing cash for a shout-out; we’re talk...

Molly Ruland stops by to explain how she started a branded podcast that brought in so many clients from season one that she had to pause it. For Molly, it is all about starting and building relationships with her guests. By c...

After a lot of feedback on the first episode about podcast newsletters, I wanted to answer more questions, and this time I brought Paul Gowder to help. We’ll discuss what tools to use and what content to include. If you reall...

I ask my audience what their top pet peeves are just drive them nuts. We're spilling the beans on all the annoying things that make us want to tear our hair out while listening. We've got it all covered from podcasters who ta...

Forget social media; if you want to drive traffic, newsletters are where it’s at. Seriously, I’ve been crunching the numbers and guess what? My newsletter is pulling in way more visitors than my half-hearted attempts at tweet...

We're diving into the wild world of podcasting and pulling some juicy lessons from the legendary Saturday Night Live as it hits the big 5-0. Seriously, SNL didn’t just survive; it thrived, and we’re here to steal some of that...

Danny Pena is back on the mic, and let me tell you, he’s got stories that’ll make you believe in the power of podcasting. After 20 years of grinding with Gamertag Radio , Danny shares all the wild opportunities that have come...

YouTube just dropped a report on what makes content good, and spoiler alert: it’s not just about looking pretty. Turns out, folks care way more about what’s being said than how fancy the background is. If you want to create s...

Every podcast can benefit from editing because it enhances the listening experience by removing the boring parts and keeping the content engaging. While authenticity is important, it shouldn't come at the cost of listener eng...

Starting a podcast in 2025 can be a daunting decision, but the real question is whether it’s worth it for you personally. The answer often hinges on your motivations and available time, as podcasting requires commitment and p...

Are you worried about not just starting a podcast, but keeping it going? I dig into essential strategies for sustaining your podcasting journey, emphasizing the importance of knowing your "why." I share personal stories and a...

In this episode, I’m joined by Doc G (Dr. Jordan Grumet) , the author of The Purpose Code: How to unlock meaning, maximize happiness, and leave a lasting legacy , to tackle one of the biggest challenges podcasters face—not th...

Every year, I ask my audience, "What is your favorite podcast - and WHY." When we hear what resonates with people, we can ensure we include those ingredients in our show. Participants Steve Stewart from The Podcast Editor Aca...