Podcasting Observations Newsletter

School of Podcasting Episodes

Dec. 11, 2023

A Podcast Is Not a Waste of Time

I read an article by Leslie Thompson titled, A reflection on 5 years of podcasting , and it really moved me. It points out that even if you end up ceasing to produce your podcast, the time is not waste. It may feel that way, ...

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Dec. 4, 2023

Pushing Boundaries: Lessons Learned from Doing Things Poorly as a Pod…

You get to do something new. You've never done it before, and you are feeling uncomfortable. In some cases, that feeling will stop you from starting your podcast. Today we talk about that feeling and how to overcome it. Full ...

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Nov. 27, 2023

Thinking of Adding Ads To Your Podcast - Listen to This First

I was listening to an episode of the Media Roundtable where people who work in the advertising space answered if they listened to ads. I know I am not a fan of bad ads, but I wondered what my audience thought. If you're consi...

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Nov. 20, 2023

Unleash the Power of LinkedIn for Your Podcast: Insider Tips from a L…

One of the benefits of podcasting is your get to talk to experts. For me, LinkedIn is my weakest social platform. I know I should do more, but I don't. Well, 2024 is right around the corner, and LinkedIn is on the radio, so I...

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Nov. 13, 2023

Don't Get Bitten: Identifying Predatory Practices in Podcasting

Today I talk about some practices I've seen and heard about that may be designed to prey on the uninformed and/or be designed to serve the podcaster and not their audience. I also comment on a great article from Tom Webster ,...

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Nov. 6, 2023

What Makes This Great? Behind the Scenes With David Hooper

David Hooper published an episode where he gives the "behind the scenes" view of his interview with Dolly Parton on his Build a Big Podcast t show. I've known Dave for years and respect his insights and snarkiness, and when I...

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Oct. 30, 2023

Capturing Fleeting Ideas That Your Audience Needs to Hear

We all know the feeling of hearing a brilliant thought or idea during a podcast, only to have it slip away just as quickly. Well, fear not! In this episode, our host shares their struggles with capturing and remembering infor...

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Oct. 23, 2023

How to Build a Podcast that Drives Leads and Credibility

While there are no rules for podcasting, there are best practices, and today I'm talking with Courtney Elmer , who helps people get into the top 100 of the Apple Charts. We also discuss how podcasting can give you back your v...

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Oct. 16, 2023

Marketing Magic: Boosting Your Podcast's Reach with Proverbs and Catc…

Today, we are talking about your episodes down to a proverb. Proverbs are crafted phrases that have successfully passed wisdom from generation to generation. Proverbs are the ultimate "long story short" that draw their power ...

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Oct. 9, 2023

Podcast Growth Strategies From Jesus - EP900

Episode 900 (as was 800, 700, etc) has me breaking format. In this episode, I share why all the not-so-great things that happened to you grow up help make you, YOU. Your uniqueness may be the EXACT thing that resonates with p...

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Oct. 2, 2023

Helping Your Website Rank Better With Podpage Elite

I first interviewed Brenden Mullen from Podpage back on episode 728 . Today he's back as they have added Podpage Eilite a new plan that adds tools to help your podcast get found, notify guests, provide stats on links and more...

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Sept. 25, 2023

Unlocking the Potential of Feed Drops: Strategies for Growing Your Po…

Today we are diving into the strategy of "feed drops" in podcasting. Some special guests are joining us, including York Campbell, Randy Black, and Zoe Richardson. In this episode, we'll explore the concept of feed drops, wher...

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Sept. 18, 2023

When Do I Launch Crowdfunding For My Podcast, And What Is the Best Pl…

in today's episode, number 897, we'll dive into the crowdfunding world and discuss the best platforms to use. We'll discuss various crowdfunding platforms like Patreon, Glow, Supercast, Spotify and more, comparing their featu...

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Sept. 11, 2023

Parameters, and Perspectives, to Prepare for Proven Podcast Marketing…

What works for one podcast may not work for another podcast because their audiences are different. Think of the two female singers, Adele and Pink. The are both authentic, talented singers. One tends to stand on stage, tell s...

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Sept. 4, 2023

What Alex Sanfilippo learned after talking to 1600 Podcasters

Alex Sanfilippo has the heart of a servant and has made tools for podcasters that help them, and in some cases pay them, to be better podcasters. He is one of the co-founders of PodPros (makes of Podmatch , PodcastSop , Podlo...

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Aug. 28, 2023

19 Amazing Tips To Speed Up Your Podcast Workflow

In this episode of the School of Podcasting, we dive deep into time-saving tips for podcasters. I discuss my own experiences and lessons learned, along with a lineup of fantastic guests. We cover a wide range of strategies to...

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Aug. 21, 2023

Never Run Out of Room Again: How to Free Up Your Hard Drive Space

Are you running out of hard drive space due to the large files associated with your podcast, especially if you're playing with video? Worry not, because in this week's episode of The School of Podcasting, Dave Jackson provide...

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Aug. 14, 2023

Pinterest? Really? Repurposing Content To Increase Your Reach and Exp…

Jeff Sieh , a man wearing many hats, found himself in the heart of the digital world, not by chance but by curiosity and sheer determination. His journey wasn't a straight line. Jeff kept evolving from dabbling in corporate v...

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Aug. 11, 2023

[Feed Drop] Building a Better Dave

Today I'm introducing you to a show with my smallest audience, but also my most vocal. If I go too long without an episode they let me know. This podcast is my audio diary. So yes: I'm not trying to make money I don't care ab...

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Aug. 7, 2023

Unleash Your True Potential: Finding Your Voice and Unlocking Inner P…

One of the things podcasters say is “find your voice” without knowing that it’s Jargon. After all, is my voice lost? What does that mean? Today we will look at finding your voice, and I will tell you what the difference is to...

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July 31, 2023

Are You Primarily Audio or Video? Three Ways Your Show May Be Frustra…

Are you audio or video first? If you want to ride the "Record the video, strip out the audio, cut the video into shorts, transcribe the audio, and become a millionaire" train, there are some things to remember. Your Legacy I ...

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July 28, 2023

[Feed Drop] Your Podcast Consultant Preview

Today I share another one of my shows. It's called You Podcast Consultant . While the School of Podcasting is typically around 40 minutes, Your Podcast Consultant is always 9 minutes or less. It's a nice bit size chunk of pod...

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July 24, 2023

The Squeeze vs. the Juice: Avoiding Podcast Rabbit Holes

One of the reasons your show may not be growing is you are wasting your time down podcasting rabbit holes. I went down one recently and I thought I would share the insights that I picked up along the way to help you spot a po...

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July 17, 2023

Podcasting Turns 20 - Why This Medium is Unstoppable!

Podcasting turned 20 years old this month, and after hearing James Cridland interview the very first person to produce a podcast (Christopher Lydon) it got me thinking about the early "Middle Finger to the Radio Industry" sta...

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