Podcasting Observations Newsletter

School of Podcasting Episodes

July 12, 2023

[Feed Drop] Ask the Podcast Coach Preview

I do a number of shows and over the next few weeks, I'm going to be previewing different podcast related shows I do. Today is the show Ask the Podcast Coach , which I do with Jim Collison from Home Gadget Geeks , and Gallop P...

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July 10, 2023

A Great Microphone For Solo Podcasters and Professional Podcast Guests

Today I'm talking about how I made 35% more than a host read ad. The POWER of feedback, and I'm playing with a new microphone that really lets me dial in a great sound. Join the School of Podcasting Community Risk-Free Are yo...

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July 3, 2023

How to Promote Your Podcast Without Feeling Salesy

In this podcast episode, Dave Jackson, host of the School of Podcasting, interviews John Ainsworth, CEO and founder of DataDrivenMarketing.co and host of The Art of Selling Online Courses . They discuss various topics related...

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June 26, 2023

Does your podcast description fit only YOUR show? - in 10 Words or …

This episode is based on an exercise from the book, Make Noise: A Creator's Guide to Podcasting and Great Audio Storytelling (also available on Audible ), where you have to describe your show in a way that can't be used by o...

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June 19, 2023

How to Record a Solo Podcast Without Sounding Scripted

NOTE: Today's show is NOT edited to show how much editing I do. JOIN THE SCHOOL OF PODCASTING Are you looking to start your own podcast but don't know where to begin? Look no further than the School of Podcasting . Our compre...

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June 12, 2023

Is YouTube a Wolf in Sheep's Clothing?

Today I bring my insights from working a podcasting helpdesk to help you avoid some common pitfalls. Why isn't my episode in Apple? What is the most compatible audio format? I moved my website and broke my podcast! YouTube is...

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June 5, 2023

Identify and Lean Into Your Strengths in the Face of AI

On this episode of School of Podcasting, Dave Jackson covers a range of topics, including the importance of feedback before launching a podcast, insights from the Beatles' interviews (and how they apply to podcasting), the im...

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May 29, 2023

Your Favorite Podcast Tools Revealed

We all use different tools to create our episodes. I left the door WIDE OPEN for your responses and asked what was your favorite tool to create your show. The answers are very interesting. Join the School of Podcasting Commun...

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May 22, 2023

Sharing Podcast Launch Numbers

I get the "Is this good?" question when people first see their numbers. I'm going to share the launch numbers of two shows I did that got a "mild send off" and the shows are growing. Before we get into stats, we need to under...

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May 15, 2023

Katie Krimitsos and The Power of Pivoting: Building the Women's Medit…

Today we explore the factors that contribute to a successful podcast strategy, including getting featured on podcast players and paid advertising efforts. We hear the inspiring journey of Katie, Krimitsos who created the Wome...

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May 8, 2023

Podcast Stew: Better Episode Titles, A Good Hook, Bogus Stats, YouTub…

I have a few ideas that I have put together, as they are all short ideas. The goal is to help you grow your show, and hook your listeners. Creating Better Episode Titles For Your Podcast NPR SITE NPR PDF More Headline Trainin...

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May 1, 2023

Apple's Advice for Growing Your Podcast

I looked for a new podcast and never really found what I wanted (a daily motivation podcast of 5 minutes or less). What I did find as I search floored me in some cases. I thought, "Are people still doing/saying that?" I did s...

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April 24, 2023

Listener Preferences and Finding Your Podcast Length Sweet Spot

Do you have questions about podcast length? We discuss this with various podcasters. The ideal length of a podcast depends on the type of content and the audience's needs, preferences, and routines. Our guests share their tho...

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April 17, 2023

Podcast Formats: Finding the Right Fit for Your Content

So many podcasters think there are only two formats for your podcast: solo and interview. Today I share additional formats that you may choose to use with your show. We also talk about ways to spice up your show for maximum i...

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April 10, 2023

The When and How of Rebranding Your Podcast Without Shooting Yourself…

On this episode of School of Podcasting, we're discussing an important topic for podcasters - rebranding. The conversation revolves around the possibility of changing the name, intro, outro, and thumbnail of a show, including...

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April 3, 2023

How to Deal with a Crowded Podcast Genre Full of Competition

Deirdre Tshien CEO and co-founder of Capsho , recently discussed the mental process of dealing with competition. She explains that Capsho is an AI-powered podcast content writer, created to help Podcaster organically grow the...

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March 27, 2023

Common Causes of Bad Audio Quality In Your Podcast and How to Fix Them

There is a giant button at the top of your listing in Apple labeled LISTEN. When someone clicks it whatever comes out is going to shape their first impression, and it will influence how long they let this play. I listened to ...

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March 20, 2023

Overcoming Overwhelm: Three Free Tools and a Strategy

It’s easy to feel overwhelmed in today’s world. With so many tasks to juggle and responsibilities to manage, staying focused and keeping up with everything can be hard. It’s important to know that you’re not alone in feeling ...

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March 13, 2023

Using An Email List to Grow Your Podcast

Email is a crucial part of modern marketing, with over 330 billion emails sent daily, expected to reach 376 billion by 2025. While email marketing strategies have changed, it remains a key player in any marketing strategy. It...

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March 6, 2023

Podcasting Insights from Veteran Podcasters

Planning, launching, and growing a podcast can seem daunting, but with the right guidance and advice from experienced podcasters, it is possible. Veteran podcasters like Joe Saul-Sehy from Stacking Benjamins , Kristen Meinser...

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Feb. 27, 2023

Will People Listen to Your Podcast If You Have an Accent?

Recording a podcast with an accent can be both intimidating and exciting. If English is your second language (ESL), you may feel nervous about speaking in front of a microphone; however, the ability to reach a worldwide audie...

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Feb. 20, 2023

Starting and Growing and ENGAGED Community That You Can Monetize with…

The great ones make it look easy. Jono drops easy, simple, powerful tips on starting a community, growing it, keeping it engaged, and if you want to build courses based on the information you've learned from your community. F...

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Feb. 13, 2023

Make it Easy to Say Yes: How Mark Herschberg Was Interviewed on Over …

Mark Herschberg, a tech startup veteran, author of the book The Career Toolkit: Essential Skils for Success That No One Taught You , and MIT professor, set a goal of appearing on 150 podcasts. He pitched over 2000 shows and e...

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Feb. 6, 2023

The Top 8 Podcasting Pet Peeves (2023) That Make People Leave Your Sh…

In December, we looked at why some podcasts become part of the listener's routine (and their favorite podcast ) today; we are looking at the other end. Share your feedback via the Survey 865 When it comes to podcasts, the goa...

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